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Webinar: How Diners Choose Restaurants

November 27, 2017 Dana Krook

For our How Diners Choose Restaurants webinar, a restaurant owner, a data analyst, and TouchBistro teamed up to let you know how to promote your restaurant based on real customer behavior. 


We surveyed 500+ frequent diners about how they choose restaurants, and now we're letting you know which marketing efforts have the highest impact for restaurants – and what you can do to influence the market. 



Meet the Speakers

Pedro Leon


Restaurant Owner and Consultant: Kiss My French


Pedro Leon has been working in the New York City restaurant and bar industry for more than 15 years, with five years as a restaurant and bar consultant. In 2016, Pedro put his consulting knowledge into practice and opened his own French tapas restaurant, Kiss My French, in Midtown East Sutton in Manhattan, New York City.



Lisa Valade-DeMelo


Director, Agency Services: Maru/Matchbox 


Lisa Valade-DeMelo is the Director, Agency Research for Maru/Matchbox, a consumer intelligence firm that delivers insights and analysis to a wide variety of industries. She advises businesses across North America how to leverage primary research to solve business challenges.



Taylor Moore


Webinar Moderator & Content Marketing Manager: TouchBistro


Taylor manages all things content and creativity at TouchBistro. Taylor spearheaded the How Diners Choose Restaurants report to provide restaurants with better insight into customer behavior when making choices about where to eat.




About the Author

Dana Krook

Dana is the Content Marketing Manager at TouchBistro, sharing tips for and stories of restaurateurs turning their passion into success. She loves homemade hot sauce, deep fried pickles and finding excuses to consume real maple syrup.

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