For our How Diners Choose Restaurants webinar, a restaurant owner, a data analyst, and TouchBistro teamed up to let you know how to promote your restaurant based on real customer behavior.
We surveyed 500+ frequent diners about how they choose restaurants, and now we're letting you know which marketing efforts have the highest impact for restaurants – and what you can do to influence the market.
Meet the Speakers
Restaurant Owner and Consultant: Kiss My French
Pedro Leon has been working in the New York City restaurant and bar industry for more than 15 years, with five years as a restaurant and bar consultant. In 2016, Pedro put his consulting knowledge into practice and opened his own French tapas restaurant, Kiss My French, in Midtown East Sutton in Manhattan, New York City.
Director, Agency Services: Maru/Matchbox
Lisa Valade-DeMelo is the Director, Agency Research for Maru/Matchbox, a consumer intelligence firm that delivers insights and analysis to a wide variety of industries. She advises businesses across North America how to leverage primary research to solve business challenges.
Webinar Moderator & Content Marketing Manager: TouchBistro
Taylor manages all things content and creativity at TouchBistro. Taylor spearheaded the How Diners Choose Restaurants report to provide restaurants with better insight into customer behavior when making choices about where to eat.
About the Author
Taylor is a Content Marketing Manager at TouchBistro who writes about food trends, restaurant best practices, and tech innovations for the foodservice industry. She never says no to dessert and is on a life-long hunt for the best cheeseburger in the world.More Content by Taylor Moore